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Post by account_disabled on Mar 16, 2024 8:59:57 GMT 2
Doing desk research looking for data that is already available on the internet can help determine ideas with the most potential who may have covered something similar and whether you need to rethink your idea a little because its been done recently. When it comes to sourcing data there are various places to look the popularity of search queries and can be split by country language and sectors Office of. The National Statistics ONS The UKs largest independent producer of official statistics. Data includes population employment business and community stats. Due to its official nature it can really help provide a deeper context to a campaign or pitch Statista Pulls together the data on reports and ASB Directory industry reports from around the web. Theres not much you cant find on Statista including shopping habits and how long people spend streaming Influencer Marketing Hub A leading resource for influencers as well as publications or those working in influencer marketing. For a Digital PR they have some great insight and tools available to help with creating a campaign that focuses on influencers Google Dataset Search A tool that helps you locate data from around the web Surveys With a fast turnaround surveys have become almost a staple in the PR world. These are commissioned mostly through external companies such as One Poll.
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